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November 6, 2011 at 3:21 pm

The Resurrection

VegasRex on Cross

If Jesus can come back from the dead, then why can’t VegasRex?

About a year ago, I pulled the plug on this website.

In the course of 4 years, I developed the single largest repository of independent, original Las Vegas content on the Internet. Even when you compared my site with large, corporate, profitable Vegas sites, I typically had more exclusive content than they did.

When all was said and done, I published over 100,000 photographs, and I distributed over 200 movies which were filmed, cut, edited, and soundtracked by yours truly.

At the peak of the site’s popularity, I was pulling in over 50,000 unique visitors per day. Not page views … but unique visitors. Raw hits exceeded 1 million daily, and page views were over 100K.

Since some of the content I published was “risque”, “controversial”, or non-PC … my multimedia-hosting accounts (YouTube, Flickr, etc) were frequently restricted, suspended, or banned. This forced me to self-host everything.

Through it all, however, I tried not to let money taint the site. I published ad-free for years, and I turned down a very large amount of money at one point to keep the content out of the hands of corporate beancounters. I paid very dearly out of my own pocket to keep it all running.

Fortunately, my forum members helped me keep things going, but in the end, the cost was overwhelming, and I began to have contempt for my audience. I learned the same lesson that Pearl Jam did during the Ticketmaster thing:

Efforts for the general public is pearls before swine.

Nobody cares about ethics, people just want their shit.

Americans don’t care if you try to keep ads out of their face and they could not care less if you take money to lie your ass off. They just want their shit. If anything, people respect you less if you don’t try to take their money.

Now, we have Ed Vedder bopping around in Target commercials and charging people $75 to watch him play a ukulele — and I don’t blame him one bit.

If Steve Wynn called tomorrow and offered me $500 to get onstage and dance with LMFAO, I’d say “Yo, what up baby babies?!”

Shots, shots, shots, shots, shots, shots, shots, shots, shots, shots.

Now where’s my goddamn money, bitches?

It may take some of us longer than others, but eventually, we all learn.

Suffice to say that if I had to do it over again, I would do things differently. I’d get mines, as the sideways-cap wearing honkies from Bothell say.

Anyway, since I spiked the blog, I’ve gotten a lot of emails, and I still get tons of traffic to dead links. Believe it or not, after all this time, there is still a great deal of demand for the old VegasRex content.

Now that I have a few degrees of separation between me and the dirt farm, and now that I’ve gotten a break from the insufferable readers, I realized that it was probably a waste to leave everything sitting on a hard drive. I figured that I could restore the less bandwidth-intensive content without breaking the bank.

In addition, if you can believe it, I have a ton of content from that town which I have never published. I just never got the time. Photos, videos, and articles. Eventually, they too may see the light of day.


Maybe I’ll bring some of the content back, and maybe not.

We’ll see.

Update: Heh, looks like “not” won out. A honky’s been busy, what can I tell you.

I guess I’ll archive the site for posterity, though.

No related posts.

25 comments to The Resurrection

  • Aaron

    Glad to see you’re back online, Rex.

  • babybabies

    There is a God!

  • Hey Now!
    oh hell yeah!
    Welcome back Rex!!!

  • Joey

    Good to have this stuff back Rex – WTF, put up an Amazon link or some shit – we’ll probably use it.


    welcome backkkkkkkkkkkkkkkkkk <3

    PS paris hilton what a c*nt

  • keith

    glad to have you back. will you also be reposting the stuff from when you were associated with

  • IrishMag

    Love SeattleRex–but boy, how I MISS reading your Vegas blog! I often think of your past opinions about Vegas and wish I could re-read them; such brilliant, interesting writing. I always said if anyone in the world should write a book – IT’S YOU! You really should go back & visit your town-I know you must miss it.

  • Patrock

    Rex man glad to see you back in code….still rocking the original EVO or did you pick up the 3D..?

  • larry

    welcome back rex…missed you man

  • Fuzzy elf

    Awesome you came back. Please don’t go away again.

  • nikie

    Dear Rex! Thank you thank you!! I used to go to your website everyday for years. And then it all stopped, and later it all was gone. So many times when I was looking for a certain subject I thought: ah, VegasRex has written about that, I know I have red about that on his website in the past. And then realising it was gone, forever, not possible to re-read it again. Sometimes I tried to google on Vegasrex to find something back, but it never worked. Untill now! Thank you thank you for bringing the info back. I hope you are happy and relaxed and in good health etc. You have done so much for so many people and I feel you were never rewarded for it. But please do know you have done so many people a big pleasure. Well, at last me :) Thank you for that too.
    Love from the Netherlands, nikie.

  • JLouise

    Thank God Rex, we need you back! I told you when you left you were destined to keep blogging about Vegas. I still want to move back to Vegas some day, in spite of what I know it’s all about. Please bring back VEGASREX soon…I’ll keep checking!

  • Oyster

    My favorite website is back!!! I promise I’ll click on an ad here and buy something if you just keep this site up and running!!!

  • Ted Newkirk

    I came back looking for the story on that casino with the huge video screen that was supposed to be at the NE intersection of Sahara and The Blvd. Damned but I can’t remember the name of it. Since you lived in the neighborhood, you did a couple of big posts on it.

    The building is now being gutted for something, and no one knows what.

    No question with the traffic numbers you quoted, I’m sure you left a pile of cash on the table. Instead of trying to piss off security guards, you could have been meeting with resort marketing departments. Vegas is easy to market because very little about the tourist experience really sucks. But, you just kept wanting to flip everybody off.

    Just a note: The money that was raining out of the sky on new media during the boom has really tightened up. Ad dollars are there, but not the 7 figure buyout numbers. If you move back and revive things, you can make a living but don’t expect boom-like numbers. Whatever you do, I wish you the best.

  • Brian

    That might be like my favorite picture ever!

  • Pattee

    wow, glad your back

  • JLouise

    Hi Rex–Your fans are waiting…..hope you’re back soon.

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